Goodbye transactions.
Hello customers.

Winning restaurant brands in every category are personalizing the guest experience to maximize customer lifetime value with Customer Intelligence.
Learn more — Book 15 minutes today

Brands Leading the Way with Wisely

So what is Customer Intelligence?

Customer Intelligence reimagines the restaurant experience by bringing everything you know about each customer to every interaction.
POS
Loyalty
Online Orders
Mobile Apps
eCommerce
Wi-Fi
Payment Processor
Waitlist &
Reservations
Sentiment
First-Ever
Restaurant CDP
Host
(Table & Order Management)
Marketing
Automation

Drive Profitability by Integrating Customer Intelligence — Everywhere

There's a proven way to find and keep valuable customers—for life.
Profitable brands are empowering every department to work a little smarter.
Operations Intelligence
Waitlist, Reservations, Table & Order Management
  • Learn about and recognize regulars before they enter or pick up
  • Quote accurate wait times and know which tables to focus on
  • Coordinate a smooth pick up with every guest, in under a minute
Request a Demo
Marketing Intelligence
Marketing Automation
  • Capture 100% of customers, including non-loyalty
  • Easily segment customers for targeting & lookalikes
  • Send triggered messages: SMS, email, social ad, etc.
Request a Demo
Decision Intelligence
CDP & Sentiment
  • Make menu decisions based on which items drive repeats
  • Hire & train based on which team members drive best repeat rates
  • Pick locations near where your best customers live, work, and play
Request a Demo
Operations Intelligence
Waitlist, Reservations, Table & Order Management
  • Learn about and recognize regulars before they enter or pick up
  • Quote accurate wait times and know which tables to focus on
  • Coordinate a smooth pick up with every guest, in under a minute
Request a Demo
Marketing Intelligence
Marketing Automation
  • Capture 100% of customers, including non-loyalty
  • Easily segment customers for targeting & lookalikes
  • Send triggered messages: SMS, email, social ad, etc.
Request a Demo
Decision Intelligence
CDP & Sentiment
  • Make menu decisions based on which items drive repeats
  • Hire & train based on which team members drive best repeat rates
  • Pick locations near where your best customers live, work, and play
Request a Demo

This Changes the Game for Everyone on Your Team

Brands that know their customers best—and inject that intelligence throughout their organization—will win share of wallet, mind, and market.

“Fast-casual tends to be viewed as transactional but our goal is to stand out by really focusing on customer experience—specifically tracking and impacting Customer Lifetime Value. With Wisely, we've shifted our focus to owning and unifying our data so we know who’s coming in, we know their frequency, and we can get data in the hands of other departments.”

Paul Potvin
CFO, California Fish Grill
Executives

CEOs, Board, and the Finance team transition from a same-store sales mindset to thinking about customer lifetime value.

Operations

The front-of-house team shifts from counting covers to real insight into who your regulars are—and the back-of-house hums when culinary, menu, and labor decisions are tailored to valuable guests.

Marketing

Increase ROI and campaign efficiency by pivoting from a return on ad spend model to a lifetime return on ad spend.

IT

Technologists transform from infrastructure architects to customer experience architects.

“Fast-casual tends to be viewed as transactional but our goal is to stand out by really focusing on customer experience—specifically tracking and impacting Customer Lifetime Value. With Wisely, we've shifted our focus to owning and unifying our data so we know who’s coming in, we know their frequency, and we can get data in the hands of other departments.”

Paul Potvin
CFO, California Fish Grill

Customer Intelligence is Fueling The Industry's Leading Brands

CLV is the profit generated from each individual customer from first visit through last. Industry-leading brands are making this north star metric integral to their business.
Matt Eisenacher
SVP Brand Strategy & Innovation
First Watch

"With traditional loyalty programs, if you have 15% of your customers enrolled, you're near world-class. With Wisely Customer Intelligence, we're looking at 100% of customers to understand their behaviors and customer lifetime value. It's not only been a big step for our organization, but it has driven incredible results and has been transformational for our business."

Art Kilmer
COO
P.F. Chang's

"Now more than ever, we're focused on unlocking in-depth customer insights that help us connect and build a deeper relationship with our guests through recognition, customization, and personalization. Our aim is to truly know guest preferences and desires before they would ever expect us to — so we can cater to them individually. The brands that can take experiences to this next level will be the brands that win."

Warwick McLaren
VP Omnichannel Marketing
FAT Brands QSR Division

“We sought out a CDP provider to provide a central data layer to orchestrate a single customer view across our brands. One of the challenges we had with our existing technology partners was the inability to build truly personalized engagement. Wisely worked with us to map out our ideal data infrastructure.

Scott Lawton
CEO & Cofounder
bartaco

“Building a restaurant brand is hard; it has gotten even harder recently. Wisely was the first company I met that understood not just what that meant, but what it required to deliver day-in and day-out. Restaurants will continue to change and I’m confident Wisely is the company that will be there alongside the brands of the future.

Patrick Waiyawaytar
VP of IT
California Fish Grill

“With Wisely, obtaining customer data from multiple channels is key to driving our business analytics, building a customer profile, and understanding spending habits. We continue to see feature updates that make managing data and working toward personalized marketing even easier.”

Kerry Hennessy
Vice President of Operations
Kerry Hennessy

“At Barcelona Wine Bar we aim to provide an amazing experience for our guests. This experience often includes our guests working with us on their reservation or wait time. We have always wanted to keep these host stand moments as natural and direct, and as far from a “system”, as possible. Wisely has enabled our restaurant operators to spend more time delivering incredible guest experiences and less time managing multiple clunky systems.

Integrations
POS, Online Ordering, Payment Processor, Real Estatel, WiFi, Custom Mobile App
Integrations
POS, Online Ordering, Payment Processor, Loyalty
Integrations
POS, Loyalty, Payment Processor
Integrations
POS, Online Ordering, Contactless Payment, Payment Processor, Real Estate, WiFi, Custom Mobile App
Integrations
Online Ordering, Payment Processor, WiFi

Restaurants Brands Not Focusing on Customer Lifetime Value are Now At Risk

Find Out How to Get Started with Wisely

Customer Intelligence is Proven to Drive 6% More Sales. How?

IDENTIFY VALUABLE GUESTS
Own Your Data & Unlock Insight into CLV

Gain control of your guest data and connect data silos for a view of 100% of guests. Identify your top 5% of customers by Customer Lifetime Value.

TARGET LOOKALIKES
Acquire More High Value Guests

Target lookalikes of high-value guests across marketing channels. Reaching lookalikes of the top 20% of guests on paid search/social is proven to drive acquisitions for < $1.

WISELY’S MACHINE LEARNING ALGORITHM
Drive Down Abandonment, Boost Frequency

Accurate wait quotes mean reduced abandonment and happier guests. Wisely's algorithms are proven to be 80%+ accurate (average human is proven to be about 20-30%).

AUTOMATIONS
Retain Happy Guests & Invite Them Back

Automate email & SMS campaigns based on guest behaviors—proven to drive guests to reorder and return, faster.

Data Security

Privacy by Design

Wisely is built to uphold the highest security and compliance standards and ensure data privacy, protection, and confidentiality.

Data Ownership & Privacy Practices

Wisely clients own their data and Wisely is GDPR and CCPA compliant as a Data Processor. Easily manage all Data Subject rights within Wisely.

Reliable, Modern Architecture

Secure, reliable infrastructure with 99.9% uptime SLA.

Secure Information

Data classifications and control mechanisms align with NIST and ISO standards.

Integrations

Integrated with the industry’s leading point solutions to unlock 100% of customer data.
...and hundreds more.
Restaurants That Run Wisely