Winning restaurant brands in every category are personalizing the guest experience to maximize customer lifetime value with Customer Intelligence. Wisely CEO and Cofounder Mike Vichich explains why and how.
In other industries, especially e-commerce, brands optimize everything around Customer Lifetime Value (CLV). Wisely's CEO Mike Vichich explores how restaurant CFOs can (and should) follow suit—from strategy, marketing, and ops to labor, menus, and real estate.
Wisely’s CRAVE content series explores how to put metrics into practice to drive restaurant customer lifetime value over time.